![]() Milk was named one of WIRED's 100 Most Influential People in 2016, one of The Hollywood Reporter's L.A.'s 25 Most Powerful Digital Players in 2016, Adweek 's Creative 100 list in 2015, as one of the 50 Most Creative People by Advertising Age in 20, and one of the "100 Most Creative People in Business" by Fast Company in 2012. Milk has been honored twice with the Grand Prix Cannes Lions, the D&AD Black Pencil, the Grand Clio, and SXSW's 'Best of Show' alongside multiple Grammy nominations, MTV Moon Men, and the UK MVA Innovation Award. Milk's work has been exhibited in museums worldwide, including the Museum of Modern Art in New York, the Tate Modern in London, the Barbican Centre in London, Cent Quatre in Paris, and the Ullens Center for Contemporary Art in Beijing. Milk began his career directing music videos and commercials for leading artists and brands, and in subsequent years became best known for bridging the gap between emerging technologies and new mediums for storytelling. He is co-founder and CEO of Within (Virtual Reality) (formerly Vrse), a virtual reality technology company, and co-founder of Here Be Dragons (formerly Vrse.works), a virtual reality production company. Virtual reality, immersive art, music videosĬhris Milk is an American entrepreneur, innovator, director, photographer, and immersive artist. Sipping some green tea with a Taiwanese spokesperson from MSI after the show, she tells me "Only old people drink hot tea." And I have a feeling we're going to be saying that about owning stark black PC cases in the not-too-far future, too.Entrepreneur, artist, director, music video director Essentially, the green tea look is a nod to the host country of Taiwan's rich, tea-based history, currently being kept alive through the youths' obsession with bubble tea, and now in pastel PC cases apparently. One spokesperson told me the trend is an "ode to Computex". I did a little digging around this obsession with matcha green in particular, too. ![]() We've been seeing pastel peripherals a lot more recently, so to have PC cases to match is a logical next-step. I'm confident the industry as a whole is slowly starting to realise that PC gamers are much more eclectic when it comes to design trends today we do care about matching our PC case with the sofa and the TV stand, rather than having our gaming PC stick out like a sore thumb.īest CPU for gaming: The top chips from Intel and AMDīest gaming motherboard: The right boardsīest graphics card: Your perfect pixel-pusher awaitsīest SSD for gaming: Get into the game ahead of the restĪnd although the more subtle pastel colours appear predominantly to be coming in at smaller form factors, I can see it moving into the full-tower space once companies realise we're all serious grown-ups now. "With our products, we hope that more and more people will not hide it in the basement."īy steering away from only offering plain black colourways, companies are able to cater to the less RGB-inclined among us. We're not making a product for 'the gamer', we're making a product for ourselves," Fractal's head of PC, Victor Elveljung, tells me. ![]() ![]() "We had this epiphany in the office where we just realised we all play games. It's gorgeous, refined, and totally has the potential to blend with modern, minimalist design trends. Essentially it's a matcha green that's a little bit shiny thanks to the anodisation process. (Image credit: Future)įractal's new Terra PC case is a Scandi inspired Mini-ITX design that comes in a few colourways, but the best of all was "Jade". Thermaltake's Tower 200 PC Case in Matcha Green, Racing Green and Turquoise. ![]()
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